Subscribe and Listen to The Apartments on the Go Podcast

Media image/svg+xml Media i-heart radio pandora

Episode 13: Gen Z is The Second-Person Word of Mouth – Jay Baer

Jay Baer is a hall of fame marketing and customer service key note speaker. He is the author of six best-selling books. He has 27 years of marketing and customer experience, and has worked with over 700 companies, including 36 Fortune 500. He is also the founder of Convince & Convert, a digital marketing and customer experience advisory firm.

Listen in to learn more about:
-How Gen Z and the way they market/interact with others affect the property management industry
-Word of mouth, and how it plays into the younger generations decision-making
-Rebuilding your reputation and brand after the pandemic, and how to tailor your advertising in a way that fits our current situation
-The way in which marketing will likely look moving forward
-Navigating how to make your values and stance on current events known, without offending or turning off other groups

Learn more about Jay, his podcast, and his NY Time’s best-selling books at his website, jaybaer.com. For more information on Jay’s services, check out convinceandconvert.com.

Sign up for our weekly newsletter that brings you the biggest stars, insights to trends, best practices and actions you can take away from each episode.